Product-Led Growth (PLG) Funnels

At Ingenious Portfolio, we design Product-Led Growth (PLG) funnels that use your product as the primary driver of acquisition, activation, and expansion. Our approach centers on understanding user behavior, identifying activation moments, and creating frictionless pathways that guide users from signup to value realization. By aligning product usage with growth strategy, we help SaaS teams convert engagement into measurable revenue.

From onboarding flows and in-app experiences to upgrade triggers, feature gating, and lifecycle messaging, we build PLG systems that encourage adoption and naturally lead users toward paid plans. Whether you’re transitioning to a product-led model or optimizing an existing funnel, our goal is to create scalable growth loops that increase conversion rates, improve retention, and maximize customer lifetime value.